Grant or revoke membership to a customer segment when the promotion conditions are met.

For example, you can create a tiered reward to do the following:

Grant the customer a 'Pet Food and Essentials Gold' membership when they accumulate 100 points in a 'Pet Food' loyalty program over a long-term purchase. In the next tier, revoke the customer's 'Pet Food and Essentials Gold' membership and grant them a 'Pet Food and Essentials Platinum' membership when they reach 1000 points in the same loyalty program.

To configure the Grant/Revoke Membership reward, navigate to the Actions & Rewards section, click on the Reward Type drop-down, and select 'Grant/Revoke Membership' from the Change Segment Membership reward.

Grant membership

Grant a membership to any customer segment who satisfies the promotion condition.

• In the drop-down list below Grant Segment Membership To, select the segment to which you want to add the customer to.

  

Revoke membership

Revoke membership from any customer segment who satisfies the promotion condition.

• In the drop-down list below Revoke Segment Membership From, select the segment from which you want to withdraw the customer.

  

Grant/Revoke membership across tiers

You can either grant or revoke membership or configure both in a single tier.

An example of how grant/revoke membership configured across tiers is displayed below.

Click Save to configure the reward.

Points to note

• The customer is added to the new segment only after the transaction is complete.
• You cannot grant and revoke membership to the same segment in the same tier.
• If the customer meets the promotion condition, the applicable rewards for the new segment (membership) will apply from the next transaction.
• If the transaction is interrupted, or if the POS or Loyalty Engine fails, and if the customer meets the condition, the customer will not be added to the segment.
• If the store goes offline during the transaction, the reward is triggered through offer replays.